// signal(daily)

The daily briefing for AI marketers, growth hackers, and operators.

// computing(∑)

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847

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t₀ today 2026-01-03
LIVE

CES 2026 Preview: AI Hardware Ubiquity and the Rise of Agentic Gadgets

★ max(signal) by PCMag Editorial Team · CES 2026
Δ +4100 read ↗
TL;DR — PCMag's on-the-ground preview confirms CES 2026 will be the year AI moves from software to hardware ubiquity. Key signals: 'AI-ready' is the new standard for laptops (Intel Panther Lake, Snapdragon X2) and displays. Beyond PCs, expect dedicated 'agentic gadgets'—wearables and handhelds designed solely to house AI assistants—to challenge the smartphone status quo. LG and Samsung are pushing RGB LED and Micro RGB tech, while smart home devices (vacuums, locks) finally get useful AI interoperability via Matter. The era of the 'AI PC' is over; now it's just 'the PC'.

CES 2026 Trend Report: Designing Trust in an Era of Infinite Scale

★ max(signal) by Sparks Marketing · Experiential Marketing
Δ +3850 read ↗
TL;DR — For marketers at CES 2026, the signal isn't scale—it's simplicity. Sparks identifies 'Clarity Over Complexity' as the killer feature for brand experiences: interfaces resembling chat bubbles, drag-and-drop quantum workflows, and booths that reduce cognitive load. 'CES Foundry' debuts as a dedicated AI/Quantum hub, signaling a shift from novelty to applied systems. Brand storytelling at C Space is pivoting to survival in the creator economy. The winning playbook: stop chasing attention and start 'designing trust' through human-centric, opt-in experiences that respect user agency.

In 2020, I made 5 predictions about marketing and martech for this decade. How are they going?

by Scott Brinker · Martech
Δ +2700 read ↗
TL;DR — Scott Brinker ('Godfather of Martech') reviews his 2020 predictions at the decade's midpoint. Verdict: AI has pushed 'No-code citizen creators' into hyperdrive. 'Big Data to Big Ops' is now the primary battleground for orchestration. The 'App Explosion' continues via the 'hypertail' of niche AI apps rather than consolidation. The 'Humans + Machines' convergence is no longer theory but operational reality. Validation for the composable, orchestration-first architecture bet.
t₋1 yesterday 2026-01-02

5 AI Launches That Changed How Marketers Win in 2025

★ max(signal) by Kieran Flanagan · AI Tools
Δ +4520 read ↗
TL;DR — Kieran Flanagan (CMO, Sequoia Scout) breaks down 5 AI launches that transformed marketing. Content Remixing: Gemini 3 turns YouTube into a content repository by extracting competitor positioning and viral talking points. Visual Creation: Nano Banana Pro renders text-in-images correctly, ChatGPT Image 1.5 enables iterative edits. A/B test 20 ad variations in minutes. Video: Sora 2 and Veo 3.1 collapsed video production from weeks to prompts. Automation: OpenAI Agent SDK and Google Workspace Studio enable agent swarms for competitor monitoring and lead qualification. Vibe Coding: Replit Agent and Claude Code let marketers ship ROI calculators and dashboards without engineering. One AI-enabled marketer with agents will outscale traditional teams.

For Platforms, Here's What's NOT Going to Happen in 2026

by Krystal Scanlon · Platform Strategy
Δ +4150 read ↗
TL;DR — Digiday flips the predictions game by calling what WON'T happen in 2026. TikTok ownership won't be resolved. Threads won't see major ad revenue. Snap won't finally make real money (eMarketer: 2.1% of social ad spend in 2025). AI spending won't replace jobs, but shift from exuberance to efficiency. OpenAI will test ads but won't have a full ads business yet. Google won't spin off ad tech despite DOJ pressure. Retail media won't consolidate. Perplexity won't end the year independent. Amazon won't beat The Trade Desk.

The Trends That Will Shape AI and Tech in 2026

by IBM Think · AI Trends
Δ +3720 read ↗
TL;DR — IBM experts predict AI's shift from individual usage to team and workflow orchestration. Models become commodities. Orchestration is the differentiator. GPUs remain dominant but ASIC-based accelerators, chiplet designs, and analog inference will mature. New chip class for agentic workloads may emerge. Open-source reasoning models and agents will push boundaries. Trust and security become priorities as enterprises focus on AI sovereignty. Agentic parsing will enable self-aware enterprise data systems for faster decisions.

OpenAI Bets Big on Audio as Silicon Valley Declares War on Screens

by Connie Loizos · OpenAI
Δ +3580 read ↗
TL;DR — OpenAI unified engineering, product, and research teams to overhaul audio models for an audio-first device launching in about a year. Smart speakers are in one-third of U.S. homes. Meta's Ray-Ban glasses use five microphones to help hear in noisy rooms. Google tests Audio Overviews that transform search into conversational summaries. Tesla integrates xAI's Grok into vehicles. New model (early 2026) will sound more natural, handle interruptions, and speak while you're talking. Startups Sandbar and Pebble founder Eric Migicovsky are building AI rings for 2026.
t₋2 2 days ago 2026-01-01

Stanford's Verbalized Sampling: Add 20 Words to Your Prompt, Get 2x LLM Creativity

★ max(signal) by @akshay_pachaar) via X, Stanford Lab · Prompting
Δ +4520 read ↗
TL;DR — RLHF causes mode collapse because human annotators systematically prefer familiar, safe responses. The fix: instead of 'Tell me a joke' prompt 'Generate 5 jokes with their probabilities.' This distribution-level prompting restores 1.6-2x diversity, improves human-rated output by 25.7%, recovers 66.8% of pre-alignment creativity. Works across GPT-4, Claude, Gemini without retraining. Python package available at github.com/CHATS-lab/verbalized-sampling.

Reddit Now Powers 34% of AI Citations: How B2B Communities Became Authoritative Sources

★ max(signal) by Editoria Agency · Reddit SEO
Δ +4180 read ↗
TL;DR — B2B Reddit communities (r/msp, r/sales, r/sysadmin, r/marketing) now influence AI citations more than vendor documentation for certain categories. LLMs treat Reddit as high-value training data because threads contain practitioner experiences, edge cases, and corrections that static docs lack. Community managers now sit at center of AI visibility strategy. Brands consistently mentioned in upvoted threads get categorized by AI systems even without explicit marketing positioning.

AI Referral Traffic Reality Check: 87% From ChatGPT, But Converts 11x Better Than Search

by Sara Guaglione · AI Traffic
Δ +3950 read ↗
TL;DR — AI platforms drive only 1% of total web traffic across industries. ChatGPT owns 87.4% of AI referral share. But Microsoft Clarity data across 1,200+ sites shows LLM traffic converts at 1.66% for sign-ups vs. 0.15% from search. Gemini referrals up 388% Sept-Nov. Anthropic's crawl-to-refer ratio hit 500,000:1. Stop chasing AI traffic volume. Track conversion rate differential.

Slowing Down as Strategy: When AI Tools Commoditize Speed, What Becomes Competitive?

by Dan Koe, Jakub Jarovsky · AI Strategy
Δ +3720 read ↗
TL;DR — Dan Koe: 'When everyone has an advantage, it is no longer an advantage. When everyone can create anything at the click of a button, your advantage comes from slowing down, focusing on your craft, doing the right things manually, and acquiring knowledge so specific nobody can generate it with AI.' Differentiation shifts from tool access to judgment quality. Speed is commoditized. Deliberate deceleration builds expertise AI cannot replicate.

GitHub for Marketers: AI Tools Turn Non-Technical Operators Into Builders

by yfxmarketer · AI Tools
Δ +3580 read ↗
TL;DR — AI coding assistants (Claude, Cursor, Copilot) collapsed the technical barrier to GitHub. Marketers now prompt for landing pages, email templates, tracking implementations, and automation scripts. The workflow: describe what you need in plain English, AI generates code, commit to GitHub, deploy via Vercel/Netlify. One marketer built 12 campaign landing pages in one week. Operators who learn prompt-to-production ship while others wait in developer ticket queues.

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